Yvonne Zhang is a product designer and part-time filmmaker.
She loves traveling and learning languages.
For the past six years, I've designed software products that have helped businesses grow, shaped product visions, and drive revenue across B2B Gen AI SaaS apps, fintech, e-commerce, and marketing websites.
With a cinematic eye and multi-disciplinary background, I draw connections between different industries. I specialize in end-to-end product design, where I create experiences that are intuitive, inclusive, and deeply human.
When I'm not designing, I explore the world by learning new languages, drawing, and traveling around the world.
Based in NYC. Currently Design for AI @Justworks. Previously @Toast, JOOR, and Candidly.
Analytics and Reports for SMBs
I designed for Justworks analytics, surfacing key metrics to help SMBs to analyze their workforce and pay.
Coming soon
Reporting Insights for Restaurants
I led the design of Toast's Food Cost Analytics, delivering accurate, actionable data that empowers restaurants to understand the health of their business with spending and sales.
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Fashion Retailer Shopping iOS App
Redesigned the mobile App of a B2B fashion e-commerce platform, that improved the buying workflow efficiency for retail users.
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Restaurant Finance Growth Design
Surface Toast financial products in a way that improves discovery, drives engagement, and increases conversion.
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Streamline Fashion Buyers Workflow
Created an intuitive SaaS web workflow for fashion buyers informed by user insights and testings, enhancing user satisfaction by 15%.
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SMB Management Dashboard
Designed a 0-to-1 SaaS dashboard for small business owners that improved engagement rate by 110%.
In progress
Criterion Channel
Redesigned Criterion Collection's film streaming service iOS App to be more competitive and easier to use.
In progressArt — Coming soon
My other creative pursuits. Photography, illustration, music.
Outside the box, inside the box, and about the box
I design with structured thinking and creativity, building products that are both functional and beautiful. As an abstract thinker with a love for design philosophy, music, art, and film, I see design to be the intersection where my interests converge. I specialize in end-to-end product design, turning complexity into clarity and crafting experiences that are intuitive, inclusive, and deeply human.
- Product design
- Product strategy
- Vlogging
- Illustration
- Film criticism
- Philosophy